Become a Social Media Manager as a side hustle

Janelle Jones
3 min readMay 13, 2024

--

Social media provides a platform for digital marketing and advertising. It is one of the ways that business people get to communicate their brand to potential consumers. Entrepreneurs, Celebrities, and corporations all use social media to communicate with their followers.

As you can imagine, whether you are an individual or a corporation and have an account on all social media platforms such as Facebook, Twitter, Instagram, and LinkedIn among others, managing all these accounts can be overwhelming. This is where a social media manager comes in.

5 Tools that help in social media management

  1. Hootsuite

This tool helps you schedule and analyze your social media marketing campaigns. It is very easy to use and also incorporates team tools to help your team create content.

  1. Crowdbooster

This is a very powerful tool for marketing analysis. It helps you know how your updates are performing, and when is the best time to post content. It generates automatic analytics of your pages and you can also generate reports to share with your clients. You can use the reports to schedule your posts for optimal time.

  1. AgoraPulse

This tool helps you schedule Facebook, Twitter and Instagram posts all in one place. You can also run promotions from this site as well. Agora Pulse also generates analytical reports for your posts.

  1. SocialOomph

This tool schedules Facebook and Twitter content on an automated schedule. You can also create custom welcome messages on Twitter. Social Oomph has several premium options that allow you to use Facebook and LinkedIn as well. Depending on the platforms you are managing, you can always choose the premium option that works for you.

  1. EveryPost

It works well on Android and iPhone devices. It helps you create your visual content, schedule customized posts and share updates on Facebook, Twitter, LinkedIn, Pinterest, Tumblr and Google+.

When starting as a social media manager, the first place to source for clients is on social media itself. You can put a detailed post of your services in relevant groups and wait for people to contact you. You can also sign up on sites such as Upwork and Peopleperhour and create your profile. With a complete profile, you get to bid on jobs that fit your skills. Fiverr is also a good site to sell your services.

For direct clients, you can have a simple website on the services you offer. You can also attend local networking events and market yourself. The opportunities for this kind of hustle are many since every company, business and celebrity wants to be visible and active on social media. Most startups do invest a lot in digital advertising. They are the best clients to have.

If you enjoy spending time on social media, this is a good side hustle that you can start. Are you a social media manager? Comment below and share your experiences so far.

Reference sites

http://www.scribblelive.com/blog/2014/10/20/15-tools-every-social-media-manager-should-use/

http://sidehustleacademy.com/how-to-start-a-social-media-management-business-an-interview-with-michelle-from-making-sense-of-cents/

http://www.hustlinghotties.com/side-hustle-saturday-social-media-manager-2/

--

--

Janelle Jones

Feminist world traveling mom of two a marketing wordsmith and entrepreneur enjoys the finer things of life like her spa days, coffee, and freedom.